television ads

Jeanne Shaheen has launched a new television ad filmed in front of a gas pump with the $4.09 price prominently displayed behind her. We were unable to confirm if they filmed a version with $4.39 behind Shaheen so they could re-launch and be current in another week.

One reason both campaigns might be running ads now is to get out their initial message, according to University of New Hampshire professor Dante Scala.

"The window for running ads is about to close because of the summer, when most voters aren't paying attention to politics," Scala said. "So you run your ads now then tune-it-down until Labor Day."

Though the ads are local they appeal to national donors who both campaigns will look towards for financial support.